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PNG0095

Kriskommunikation och påverkansoperationer

Crisis communication and influence operations
The course will consist of 8 seminars and group discussions (4 per week; duration of each seminar is 2-4 hours) as well as homework connected to 3 of the seminars. The homework will include self-reflection, writing and filming an interview. All lessons are created with perspectives based on science and working as a researcher or expert.





1. Introduction; What is a crisis, What is crisis communications? Channels and audiences.

2. Media; Contacts with media, Interview training.

3. Society; Authorities working methods during crisis, Culturally conscious actions, Nudging

4. Influence operations; What is influence operations, How to manage influence operations.

5. Language; Klarspråk/plain language, Formulate messages.

6. Knowledge resistance; Fact resistance, Alternative facts, Value scientific sources.

7. International perspective; Threat actors and the research world, Threats against society today, Risks and challenges.

8. Useful tools; Proactive communications, Tips and tricks, Summary and evaluation.

Kursplan och övrig information


Kursplan

PNG0095 Kriskommunikation och påverkansoperationer, 3,0 Hp

Ämnen

Other Social Science

Utbildningens nivå

Forskarnivå

Språk

Engelska

Förkunskapskrav

Basic knowledge in English

Mål

After completing the course the student shall

  • Be aware of communication challenges you may face as a researcher or government employee.

  • Be able to utilize the possibilities of communications as well as managing and minimizing negative communicative consequences within the framework of one’s current and future working life.

Innehåll

The course will consist of 8 seminars and group discussions (4 per week; duration of each seminar is 2-4 hours) as well as homework connected to 3 of the seminars. The homework will include self-reflection, writing and filming an interview. All lessons are created with perspectives based on science and working as a researcher or expert.

  1. Introduction; What is a crisis, What is crisis communications? Channels and audiences.

  2. Media; Contacts with media, Interview training.

  3. Society; Authorities working methods during crisis, Culturally conscious actions, Nudging

  4. Influence operations; What is influence operations, How to manage influence operations.

  5. Language; Klarspråk/plain language, Formulate messages.

  6. Knowledge resistance; Fact resistance, Alternative facts, Value scientific sources.

  7. International perspective; Threat actors and the research world, Threats against society today, Risks and challenges.

  8. Useful tools; Proactive communications, Tips and tricks, Summary and evaluation.

Ytterligare information

For application, please visit: https://personalkurser.slu.se/index.cfm?oid=13



The course was developed and prepared by Charlotta Eneving and Anton Lif, Combitech AB. The course is intended for PhD-students who need to improve their skills in (crisis) communications and influence operations. Post-docs can attend the course if positions are available.



Max number of students: 12

Min number of students: 4





Responsible department and Research School:

Department of Molecular Sciences and "Focus on Food and Biomaterials".



Contact for further information:



Galia Zamaratskaia or Ali Moazzami

galia.zamaratskaia@slu.se

Ali.Moazzami@slu.se

Ansvarig institution/motsvarande

Institutionen för molekylära vetenskaper

Kursfakta

Ämne: Other Social Science
Kurskod: PNG0095 Plats: Ortsoberoende Distanskurs: Ja Undervisningsspråk: Engelska Ansvarig institution: Institutionen för molekylära vetenskaper Studietakt: 100%