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Josefina Jonsson

Josefina Jonsson
Dr. Josefina Jonsson, is a researcher in the group "Entrepreneurship and Innovation for Sustainability." Her main subjects are entrepreneurship and social media.


Josefina is the course leader of:

  • FÖ0428: Marketing
  • FÖ0498: Managerial Accounting for Engineers
  • FÖ0499: Managerial Accounting in Food Production
  • LK0449: ​Project Management for Landscape Engineers 1 - Managerial Accounting
  • FÖ0487: Organizational theory II: change and resiliance

Josefina also participates with teaching in Quality and Environmental Management, Method courses, and supervises bachelor and master theses. 

Participant in MOTT, an educational track in marketing and organization that was awarded SLU's pedagogical team prize in 2021.


Josefina's research includes the relation between social media and entrepreneurship. 


Josefina has a background in business and global environmental history, having pursued her studies in these fields. She earned her master's degree and Bachelor's degree from Uppsala University. Doctoral degree in business studies in 2023. 

Selected publications

Josefina Jonsson (2023) Exploring the social and spatial role of social media for community entrepreneurship, Entrepreneurship & Regional Development, DOI: 10.1080/08985626.2023.2287696

Jonsson, J. (2023). "When social media backfires – intrusive ties in entrepreneurship". The International Journal of Entrepreneurship and Innovation, 0(0).

Jonsson, J. and Gaddefors, J. (2023), "How online communities are important for rural entrepreneurial change – the library revolt", Journal of Enterprising Communities: People and Places in the Global Economy, Vol. 17 No. 4, pp. 815-833.

Gaddefors, J. & Jonsson, J. (Ed.) 2022. Nycklar för en levande landsbygd. Lund. ISBN: 978-91-519-7231-2


Researcher at the Department of Economics; Entrepreneurship and innovation for sustainability