SLU news

Organic pig farmers’ first step towards origin labelling

Published: 23 January 2012

Traceability is a tool in the battle for the consumer's favour. Now 24 farms which are breeding certified organic pigs have come together on a label and website that will show the additional values added of their production.

By labelling the meat that is sold with its own associations mark Jord på Trynet (“Earth on snout”) with a link to the homepage where the farmers present themselves and their farms have these farmers taken the first step towards origin labelling.