Communicating Research Through Popular Science Writing

How do you make someone without prior knowledge understand and engage with your research? Explaining complex concepts in a clear and compelling way is both an art and a key to reaching a wider audience. By writing for a general readership, you can make your research more accessible, spark curiosity, and share knowledge. This can increase the impact of your work, contribute to a more informed public debate, and open doors to new collaborations.

This lecture provides practical tools and concrete tips for the writing process. We will explore how to adapt texts to your readers – whether they are the general public, policymakers, or researchers. Regardless of the audience, it is possible to write in a way that is engaging and understandable without compromising scientific accuracy.

While the lecture is primarily aimed at researchers, the content is relevant for anyone who wants to communicate their message more effectively. The core idea is to write in a way that more people can understand, regardless of subject or audience.

Welcome, I hope to see you there!

Den här föreläsningen ges på Engelska. Den 9 april ges den på svenska.
This lecture will be in English. A Swedish lecture is offered on the 9th of April.